How To Use The New Twitter Layout For Your Business

new twitter layoutTwitter rolled out a new design for users worldwide. The new Twitter layout has great advantages for marketing your small business.

Here is what you need to know:

New header image is giant

This area consumes a large part of the new Twitter profile now. It is a great opportunity for some free advertising. Not to mention, you can create a high impact first impression for your business with this area. Think about your branding when selecting your header image.

Try to create your header at the full recommended size. If you don’t, when you upgrade Twitter will just enlarge your older much smaller header image into something that is out of focus and leaves a bad impression.

For image size details for the new Twitter layout see the cheat sheet at the bottom of this post. 

Twitter feed is now highly visual

Photos, images and videos have always had a stronger impact, but this new Twitter layout increases that impact. They stand out from the traditional text and link only updates in your followers twitter feed. Plan your content accordingly.

Why should you change now?

As an early adopter of the new Twitter layout, you stand out compared to competitors and this will increase the chances for more engagement. Plus, it gives you more time to learn all the ins and outs of this new Twitter layout before everyone else makes the change.

Visual freedom: Tweet more pictures

You can now upload more than one image at a time in one tweet. But, they do not carry the same impact as featuring one full width image would because these multiple images are partially shown while in the default collapsed view.  Take note that even the partially shown images are still more eye catching than tweets without images. This is a great place to post pictures of new products or services, company get togethers or even infographics.

Pinned Tweets

You can now select a tweet and pin it to stay at the top of your profile view. This presents another great opportunity for marketing. Best of all, it’s free. This is a great place to pin any tweets about a promotion you might have going on at the time or any recent news items about your business.

How to pin a tweet?  See those three little grey dots below your tweet? Click on those. Then select “pin to your profile page” and you’re done. It’s really that simple.

Other new features you should know about:

Big Tweets

Tweets that have received more engagement will appear larger than other tweets in the Twitter feed. This gives you an opportunity to see your engagement at a glance.

Tweets are now filtered

 You can choose which timeline you want to view when checking out other profiles. Your options for this are to see tweets in the default view, tweets with photo or video or tweets and their replies.

 Twitter Image Size Cheat Sheet

Image Type



Header Image



Image size for Tweets




2 (width is two times the height)

1 (height should be 1x smaller than the width)

*Image size is in pixels.


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Mobile Friendly Websites Predict Business Future

Technology in the hands

Having a website that is mobile friendly is no longer about making a few more sales; it’s become a critical component of creating strong brands.

A study conducted by Google on mobile use in the US found:

96% of consumers have encountered a website that did not have mobile in mind.

75% prefer a mobile site.

67% said that when they visit a mobile friendly site they are more likely to buy a site’s product or service.

50% said that even if they like the business they will use them less often if the website isn’t mobile friendly.

52% said that a bad mobile said made them less likely to engage with the company.

48% said that if a site didn’t work on mobile it made them feel like the company didn’t care about their business.

The numbers are very sobering, and it’s apparent that mobile friendly websites are a necessity to be a successful competitor in the marketplace.

Curious if your brand is meeting this need? An easy way to check if your business website is mobile friendly is to visit the page via your smartphone.

3 key ideas to remember in making a mobile friendly website:

  • Don’t let your customers get lost. Having a place where users can click to call your business and find your address easily is a necessary first step.  If they can’t find you, you’ve lost them. Literally and figuratively.
  • Easily clickable links. Links should be large enough that they can be easily clicked by hand or trackball.
  • Say no to thumb fatigue. Limiting content is helpful as most do not want to read a large block of text on a small screen.  Also, limit the number of times they must input information into a textbox. Nobody wants to spend five minutes filling in multiple text boxes with their thumbs.

With the ever-growing numbers of smartphone users, businesses should consider adapting their websites to mobile friendly versions. This requires an investment of time and money for business owners.

Making your website mobile friendly makes it future friendly. By adapting your website for mobile use you are positioning your business to meet the needs of a base of customers who are already familiar and very comfortable with mobile browsing and emerging technology.

Making a  mobile friendly website requires time and money. But, franchisees that purchase a franchise system from The Dwyer Group ®have someone to help them with this so their time and money can be applied to more important aspects of business.

If you would like to learn more about purchasing a franchise, fill out the contact form and someone will be in contact with you shortly. Don’t forget to subscribe to our blog, you don’t want to miss out!

Technology In Your Business Is Costing You!

Poor Performance Customer RatingOver the next few years, what will cause the majority of customers to abandon their hometown service providers? Even using technology as little as 1-2 years out of date may cause you to lose customers in the future at an unexpected rate.

In a recent Fox Business article, a poll taken by Microsoft of almost 1,500 customers revealed KEY reasons why many businesses may be losing customers at an accelerated rate.

The Bad News

If your customers believe that you are using outdated technology in your business:

  • 91% said they would STOP using the business.
  • 90% revealed they would go to a competitor using more up-to-date technology.
  • 70% of customers would be quite or extremely concerned to work with a company that has an outdated website, and 80% said they would leave before supplying contact information.

The Good News

  • 62% of customers would become repeat customers if they believe the business is on the technological edge.mobilemarketinggraphic

So what do customers consider “outdated technology?” Here are some of the main ways a customer could be viewing your company as “outdated.”

If your business is…

  1. Not using mobile sites or apps on the job.
  2. Not at the top of the list when they search for your services on Google.
  3. Using a computer or running an operating system that is 5 years or older.
  4. Relying on websites running without high quality graphics and designs.
  5. Not easily found on social media sites like Facebook, Twitter, and Google+.

If your business in in this situation, it’s not too late to make the necessary changes, but keeping up with the trends in technology is extremely difficult without a task force of specialists. That’s why diversifying with a franchise is such an attractive option. If you would like to consult with a franchise expert about managing the changes in technology, best business practices, and more fill out the form on the right side of the page and we will be in touch shortly.

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In the meantime, consider the opportunity that a franchise can bring. Whether you own a pre-existing business, are looking to diversify, or are searching for your next big investment, The Dwyer Group® offers franchise opportunities in seven industries that are designed to promote your personal and professional goals. Our franchise opportunities include: HVAC, Glass, Lawn Care and Landscaping, Appliance Repair, Electrical Maintenance, Plumbing, and Restoration.


How To Train Employees for Success

Businesswoman boxing gloves

By Paul Packevicius, Mr. Electric® Franchise Consultant

How do I get to Carnegie Hall? Train. Train. Train.

Whether it’s studying before the exam or going through the punishing pre-season camp, the key to producing an exceptional customer experience is consistently training employees  through role-playing the customer service interaction.

Training requires a lot of hard work and dedication, but in the end, the results are worth it.

I believe sports can be the best analogy to use while discussing the topic, “The Importance of Training Your Employees.” In every sport you will find coaches saying, “games are won in practice.”

If we could equate this analogy to Mr. Electric operations, we can say it is the service professional and CSR training that will win you those profitable jobs and create cheerleader customers. The main reason to engage your team in training activities is that repetition turns into habit. If you consistently train employees to provide exceptional customer service, then  exceptional customer service becomes a natural part of your employees fundamentals. Three reasons why you should spend time training your employees:

1.  Training will help your employees turn excellent customer service into a habit.

2.  Training will help your employees learn new techniques, whether it is sales training or telephone answering.

3.  Training will help your employees build your team rapport, learn from each other and create peer accountability that can lead into a healthy competition among your team-members; thus, propelling results to new heights.

Mr. Electric has three ways of implementing training activities:

1.  Train employees during scheduled meetings to get your week off to a great start. We recommend franchisees take 15-20 minutes of their meeting and do some role-playing on telephone answering or go over the Mr. Electric customer service system. Starting off the week reviewing how your business interacts with customers and practicing those systems can be beneficial. Mr. Electric also provides training video for its franchisees.

2.  Events are a great way to engage your employees and enhance learning. Mr. Electric regional training events are great opportunities for service professionals and/or CSRs in the network. In addition to employees getting better at what they do, owners can use training events to incentivize their team in reaching individual or team goals.

3.  Schedule one-on-one training calls or webinars with an expert to train your employees. Mr. Electric provides a designated Franchise Consultant to each franchisee to assist them in one-on-one training.

The success of your business depends on a well-trained team. Remember: “Don’t practice until you get it right. Practice until you can’t get it wrong.” Train employees for success, and the results will follow. Read more

The D.I.C.E Method: How To Set Goals For Your Business And Keep Them!

Dream New Year webIt’s that time of year again! Time to set goals, have the best of intentions of intentions, and the worst luck with follow through. January marks the time of new year’s resolutions and big dreams that, for most of us, will never come true. While almost half of people in the United States set goals at the start of the new year, Statistic Brain reports than an astonishing 92% of people fail to achieve the goals that they set at the beginning of the year. For small business owners, setting and achieving goals for their business is absolutely critical.  Here is a bit of advice to help you set and achieve big goals for your business in 2014. Don’t forget the D.I.C.E.

Edwin Locke’s S.M.A.R.T is, perhaps, the most famous acronym that many people use to guide them when planning how to set goals. S.M.A.R.T. goals are:

  • Specific
  • Measurable
  • Achievable
  • Relevant
  • Timely

This is great advice for goals setting, but how can you turn S.M.A.R.T. goals into the reality? Try the D.I.C.E. method.

  • Dream Big
  • Identify the obstacles
  • Create a plan
  • Execute

Dream Big For Goal Setting:

Every business owner has a dream. It’s the main reason that they decided to open their business. Whether that dream was having more control over their free time, being the best at what they do, starting a family business, or building something that they can sell for retirement, too often these dreams fade or die over time, but you don’t have to let that dream die. Dream big and write them down where you can see them every day! Put it on your refrigerator, on your bathroom mirror, in your car, or on your desk at work; then share it with your employees so they can be a part of achieving those goals.

In 1953, Yale was falsely credited with the famous but mythical “writing down your goals” study. While the initial report and results of that study were inaccurate and grossly exaggerated, the idea of writing down your goals does have strong credibility. That mythical Yale study inspired Dr. Gail Matthews to recreate the scenario, and she discovered that there are three things that can increase goal achievement: Accountability, Commitment, and Writing Down the Goals.

So don’t forget to dream, but take steps to ensure that you will achieve those goals by writing them down, sharing them with those who can keep you accountable, and making a commitment to see them through, But no matter what, don’t lose sight of where you want to be or the goals that you want to achieve. The dream is only unachievable when you stop believing that it is possible. Once you know what you want to achieve its time to Identify the Obstacles in your way.

Identify the Obstacles:

So how can you take your dreams from words to reality? Start by identifying what obstacles will get in the way of you achieving your goals. For instance, if your goal is to grow your business’ revenue in 2014 ask yourself the following questions:

  • Do I have the marketing support to achieve this on my own?
  • If not, how many people should I hire to be able to market to the necessary amount of customers?
  • How can I offset the cost of having a marketing team to fit within my current budget?
  • If yes, why are my marketing efforts not as effective as they should be?
  • How can I maximize the team that I currently have to reach my primary customers and turn them into sales?

Whatever your goals may be, identify the problems or obstacles that are currently or could possible get in the way of you achieving your goals. Then proceed to the step number three, Create a Plan.

Create a Plan

Identifying the issues is only the first step in the process. Now, start to find ways to overcome those obstacles and set sub goals which will allow you to measure your progress. For instance, to increase the number of sales through your marketing strategy, identify the best areas that you should try to reach and develop a strategy to advertise to the most customers in each of those areas, and set a specific number of new sales that you would like to reach in each market. Then track your efforts throughout the year and see which type of marketing is most effective for each group. Once this plan is in place, Execute it.


Execution may be the most difficult step in this process. It means more than just setting something in motion, it means following it through to the end, regularly checking on its progress, and not giving up when a goal begins to seem too big and too hard to achieve. This is where most people begin to lose their commitment. It is also why having an accountability partner is so critical, and is also one reason why franchising is such a popular option.

When a business becomes part of a franchise, they have accountability partners who help business owners stay on track to reach their goals and experts in almost every area of business who can ease the burden of that can come with being the owner and operator of a small business.

The Dwyer Group® offers franchise opportunities in seven industries that are designed for the first time business owner as well as experienced and preexisting businesses. Our franchise opportunities include: HVAC, Glass, Lawn Care and Landscaping, Appliance Repair, Electrical Maintenance, Plumbing, and Restoration. If you’re interested in learning about how we can help you reach your goals Click Here or fill out the form on the right side of the page and someone will be in touch!


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How to Turn “Likes” Into Customers On Social Media

Social Media ROI

By Mandi Hansen, Social Media Specialist at The Dwyer Group®

Most franchise companies have been reluctant to join the social media craze, but some are beginning to discover ways to turn “likes” and “retweets” into a possible sale.

For example, Whole Foods has impressively dominated social media, gathering more than 3.2 million followers on Twitter and 1.1 million fans on Facebook.

Their strategy: Whole Foods encouraged all their stores to start their own accounts and tweet about events at their store and news related to that local area. They also made it a goal to interact with their local customers. To Whole Foods, the conversation with customers is essential to the brand, whether it happens in person, at a store or on a social network.

Companies like Whole Foods are proof that social media does impact sales, and attitudes toward social media within the franchise industry are changing fast.

Follow these tips and take the first steps in becoming more social online.

1. Start with a plan. Posts and tweets should be fun and spontaneous, but they should also be part of your overall social media plan. Think about your target demographics and the topics they might be interested in. Facebook is a given for consumer interaction, but also consider Twitter, Pinterest, Foursquare, YouTube and, for your personal business profile, LinkedIn. Test the platforms out, and then focus your time on the platforms that give you the most return on investment.

2. Decide who has control. The best way to operate social media is by designating a specific employee to be the “voice” of the page. They must be able to designate time each day to make sure the page is being utilized. There is nothing more irritating for customers than a page that was created and never used.  If there is no time to designate to social media or if you don’t feel comfortable operating your business’s social media platform, leave all the work to corporate! Check out AdBuilder monthly for social media posts that you can simply copy and paste daily.

3. Keep it real. Keep your profiles fresh and interactive. Continuous generic content is boring, and will not be beneficial to your social media campaign. An easy way to attract followers is by creating a schedule of contests or discounts.

Make it a point to respond to everyone. If followers pose a question, give a compliment or lodge a complaint, they expect a quick response.

Call to action:  if you have questions about how to personalize your business’s social media efforts give The Dwyer Group a call at 1 (866) 696-1504 to learn how our franchise systems, national branding and marketing expertise may be able to assist you. We specialize in franchising for the following types of service businesses: HVAC, electrical, plumbing, landscaping, cleaning and restoration, glass replacement and appliance repair. There’s no obligation and consultation calls are free!

Setting Goals, Achieving Them Mr. Rooter® Style

BobMascot2By Bobbi Sullivan, Mr. Rooter® Franchise Consultant

The management of a plumbing and drain business would be a monumental task without implementing S.M.A.R.T. (Specific. Measurable. Attainable. Realistic. Timely.) goal setting.

“Goals are defined by success. Not establishing and implementing goals brings the certainty of long-term failure,” says Beall.

Bob, with the support and buy-in of his family and team, set the following goals for his business:

  1. Create sales enhancement tools that provide the business greater opportunities for success and separate them from their competitors.
  2. Follow the Mr. Rooter® Plumbing 14-Step System™ and continue to train new plumbing specialists on a regular basis.
  3. Give back to the communities that have contributed to our success and create a public presence as the number one plumber of choice.

Their strategy began by creating a four-minute Trenchless Technology video and brochure. The video is a combination of the 14-Step System, as well as, the advantages of “lining” instead of replacing a sewer by way of conventional excavation. The video is professionally done and allows the customer to understand the entire process. They all agree that the video is a large part of this success.

Beall also created a two minute video on Tankless Water Heaters that explains the innovative features and benefits. Both of these videos have given Beall’s team an edge over the competition. After all, people buy what they can “see.”

To accomplish goal No. 2 Bob not only made a commitment to send his entire team to Mr. Rooter’s regional Success With Advanced Training (SWAT), but also started presenting SWAT himself. Beall has taken his entire team to every SWAT training opportunity available from Columbus, Ohio to Washington D.C. in the past two years. As a successful franchise depends on following the system, Beall believes that a continual re-embracing of the system turns the 14-Steps into a habit. Recently, Bob has generously traveled to other shops to teach and has invited shops to join him at his locations when holding a SWAT meeting.

Beall added, “Traditional marketing has lost its impact.” Since supporting their community is second nature to the Beall family, introducing the Courteous Plumber at events they sponsor and shows they participate in became the focus to achieve their third goal.

They have sponsored events to raise money for UPMC Children’s Hospital and attended annual Pittsburgh events which include: the Blues Festival, Vintage Grand Prix, Italian and Irish Festivals, parades, Pittsburgh Power and Penguin games, home and trade shows and golf outings. Having the Mr. Rooter mascot attend these functions adds enjoyment for the whole family. Beall also offers expert plumbing advice through the Internet, which has built trust from the community.

Joe Kijowski, Beall’s general manager, commands strong leadership in the Ohio market by meeting realistic and timely goals. Relationships have been built with Relay for Life, Habitat for Humanity, the Caring for Community Campaign and relevant environmental Green Team Recycling community goals.

“I’ve been fortunate in building an efficient team of credible, forthright and teachable front line employees,” said Beall. “This was a prerequisite in order to achieve the organization’s goals. I believe that success in the workplace depends on the ability to build a valuable team that understands and participates in achieving the organization’s goals. Together, people are able to accomplish what one person alone cannot.”

Beall’s family-oriented philosophy, driven work ethic and achievement in overcoming the challenge of being legally blind has taught him that living up to your values (organizationally and individually) has tremendous business worth.

“It enhances reputation in the business community and builds long-term business relationships with customers,” said Beall.

Most recently, the Beall’s added their third market with the purchase of the Dayton, Ohio franchise. “This responsibility adds additional challenges. I have a measurable system in place and a strong team that will enable me to take on the day-to-day activities without hesitation,” added Beall.

“With customer satisfaction as our top priority, courtesy is and will remain the most important tool in our toolbox.” When the customer comes first, according to Beall, “the customer will last. It’s our job every day to make every aspect of the customer experience a little bit better.”

Changes To Local Listings May Affect Your Business

By Paul Hagan, Director of Strategic Initiatives at The Dwyer Group®

Recently, Google began calling businesses to confirm if they have a physical storefront location that customers regularly visit, or if they cover a service area and travel to the customer’s location. The latter, which fits many service based businesses, are subject to a change with their Internet business listings from Google.

Businesses Without a Store Front
Google has determined that businesses without a physical storefront should not show their address. As addresses cannot be hidden on Google+ Local, Google has decided those businesses should not have a Google+ Local page and has begun removing those listings. This can be a probelm for those in the plumbing, electrical, appliance repair, landscaping, glass repair, HVAC and restoration businesses, because most of the service work is done at a customer’s home or business, and not at a physical store.

The good news is Google has an alternative called Google Places for Business, which allows addresses to be hidden. This listing will show up in local searches with a listing and a map, but it will not have a marker on the map. It is not an identical service, but it is the closest parallel that Google has available.

Can the Listing Stay Up?
If a business without a physical storefront is caught with a Google+ Local page, Google will likely take down that page. If Google contacts you, answer any questions honestly. There is potential for more severe penalties from Google if they are given misleading information.

For businesses without reviews or strong Google+ Local page placement, we recommend to our franchisees that they take down the page; however, we will not take down any listings without an explicit written request to do so from the franchisee.

For businesses with reviews or strong Google+ Local page placement, we recommend leaving the page up with the knowledge that it may be taken down by Google at any time.

This is a recent change in Google policy, and it won’t be the last they make. In an ideal world, Google will come up with a solution that fits the model that many businesses in the service industries follow; however, in the meantime, we believe this to be the best course of action.

What Does The Dwyer Group Do?
At The Dwyer Group our in-house digital team proactively manages the setup process to ensure we follow Google’s recommended best practices, and we set up a Google Places for Business listing for any franchisee without one. No action is required of the business owner for this setup.

As part of The Dwyer Group® network of franchises, business owners receive professional marketing services. They also gain insight from connections with more than 1,600 franchisees world-wide. Learn more about The Dwyer Group’s seven service brands—Aire Serv®, Glass Doctor®, Mr. Appliance®, Mr. Electric®, Mr. Rooter®, The Grounds Guys® and Rainbow International®—by calling 1 (866) 696-1504 or at

4 Ways to Market Your Service Business This Holiday Season


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The holidays are a great reason for your business to reach out to your customers. Whether you’re in the plumbing business, landscaping or perhaps electrical repair, no matter the service, here are four ideas to keep your business top of mind going into the New Year.

#1 Send A Holiday E-card

Email is a cost effective and simple way to stay in touch with your customers. The holiday season is the perfect time to thank your customers for their business and also offer them something special—maybe a 20% discount on a maintenance plan heading into the New Year or a free service on your next visit. Offering a small service for free or at a significant discount gets your foot in the door with that customer.  Play around with creating your email’s subject line, as it is the first thing your customer will read.

#2 Sponsor A Charity

Create a campaign or event challenging your customers to help your business in a worthy cause. Not only are you doing a good thing for your community, but the “Halo Effect” casts a positive view of your business among customers. Nobody likes a Scrooge during the holidays, but for those running an HVAC or landscape business, those service calls may be down in the winter months. If you’re on a tight budget, a business can still contribute significantly by volunteering time to its favorite charity.

#3 Participate In An Event As A Company

The holidays are prime time for community events. Connect with your team and your community by participating in a parade, fun run, or Christmas tree lighting ceremony donning shirts with your company’s name. For simply the cost of the shirts, you can make hundreds to thousands of impressions just by being present at a local event.

#4 Add A Little Holiday Cheer

In the service industry,  it’s all about the details.  If you’re looking to give a small gift to your customers, consider investing in promotional product with your logo and company contact info. A calendar with quick tips and reminders about your services throughout the year is practical for the customer and also gets your message across. KitchensToysTotsAnd remember: “The best way to kill a bad product is with great marketing.” Once you’ve implemented your plan, be sure to follow through on your promises and provide a great service. It’s important that your technicians understand the importance of going above and beyond this time of year. December can be a stressful time in the home without a backed-up toilet or malfunctioning microwave. Innovative marketing combined with expert, professional service is what makes a “Cheerleader Customer” who will sing your praises.

As part of The Dwyer Group® network of franchises, business owners receive professional marketing services. They also gain insight from connections with more than 1,600 franchisees world-wide. Learn more about The Dwyer Group’s seven service brands—Aire Serv®, Glass Doctor®, Mr. Appliance®, Mr. Electric®, Mr. Rooter®, The Grounds Guys® and Rainbow International®—by calling 1 (866) 696-1504 or at


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Step-Up Your Customer Service with a Call Queue


By Heather Conley-Spangler, Franchise Phones

In the service industry there is no room for missed opportunity. A live answer is essential to the bottom line and to keeping a business fully engaged with current customers and future prospects. So how can a small business owner manage their calls, keep their customers happy and stay on budget? One solution could be a Call Queue.

Why a Call Queue?

A  Call Queue is a feature rich option and industry best practice shared among leading franchises that helps businesses thrive in a highly competitive marketplace. A lost call is lost revenue, which is why no call should ever go unanswered. With a Call Queue, even during the busiest of times, callers can be placed on hold and hear a personalized greeting announcing special services or promotions. If all phone lines are in use, customers can hear a specific notice in regards to their hold time or placement. For example, “There are three callers ahead of you.”

franphonesHow does it help my business?

Having a Call Queue can help you track your marketing dollars. At Franchise Phones we offer Call Queue system that identifies inbound calls by the phone number dialed. When looking into phone service companies, also be sure to look at reporting features. It may help to have a nightly report of calls emailed directly to you or one of your staff.

A reporting feature that allows you to track calls in and out of the Call Queue is important. For instance, Franchise Phones has a Real Time dashboard that indicates what calls were handled by which agent, call duration, and call source. Agents can manually log into or out of our system. This allows them to automatically ring a phone after a specific amount of time, which is particularly helpful during high call volume times.

For those organizations with multiple brands, there are multiple Message on Hold options. A unique message for every brand owned and operated can be established. If a caller can’t hold, they have an option at any time to redirect to a live answer or voicemail. Thus, the concern for a missed sales or service opportunity is eradicated.

A Call Queue can also give your business the flexibility to take a call from anywhere. Inclement weather or a power outage can always raise a concern. At Franchise Phones, we offer the option of Auto-Failover which allows all calls to be re-routed to one or more phone numbers.

Finding ways to set a business apart from a competitor can be time consuming and costly. A Call Queue not only creates a market place edge, but it projects a professional image that steps-up the level of customer service from ordinary to extraordinary.

FranchisePhones, powered by Clarity, is the leading provider of hosted VoIP PBX solutions in North America. FranchisePhones is an easy and safe choice for franchise owners with Clarity’s Business-Class Quality and Reliability, the largest coverage area in the U.S. and Canada, and Customer Support dedicated to franchise success. FranchisePhones is the 2011 and 2012 ProTradeNet® Vendor of the Year and part of the preferred vendor network The Dwyer Group® offers to its franchisees.


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