Aire Serv® Travels To the City Of Brotherly Love For Annual HVAC Convention!

Bruce F Bruce K Justin PAire Serv will be attending the Comfortech® 2013 Showcase hosted on September 18th - 20th at the Pennsylvania Convention Center in Philadelphia, Pa. As part of this year’s events on the showcase floor, Aire Serv will be giving away a flat screen television to one qualifying attendee. So be sure to stop by their booth #563, and visit Franchise Directors, Bruce Knudson, Justin Poston, and Bruce Fadal. Not only can you be entered for a chance to win a free television, but you can also discuss new business opportunities and growth strategies with three of Aire Serv’s top developers.

With 165 locations in North America, Aire Serv provides access to a diverse and an in-depth array of business knowledge and expertise including: industry best practices, leadership, financial and marketing training, and continued off-site support through regional meetings and a dedicated franchise consultant. Not only does Aire Serv provide an exceptional business experience for its franchisees and customers, but Aire Serv integrates a Code of Values® from the executive level to the front-line service employees, focusing on respect, integrity, customer focus, and having fun in the process.

“Aire Serv is about so much more than just business,” says Bruce Knudson, the Team Leader for Aire Serv Franchise Development. “Yes, we can offer you tested systems to help your business grow, but more importantly, our developers and coaches have a vested interest in helping our franchisee achieve their personal and professional goal no matter what they may be.”

Find the Aire Serv team at Comfortech® 2013:

Booth #563

Pennsylvania Convention Center

Philadelphia, Pa.

September 18th - 20th

For more information about franchise opportunities in the HVAC industry or more advice about how you can grow your business, fill out the form on the right of this page, and a franchise developer will contact you for a free consultation. For more information about The Dwyer Group® and the seven service oriented franchise options it offers visit the website at

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Leadership in the Appliance Industry: Brandon Haire

Leadership quoteThe best asset that you will ever have in your business is your team. Your employees are the face of your company, the representatives of your brand and can make or break a company’s success. At Mr. Appliance®, we know this well and strive to recruit and retain leaders who fit our Code of Values® both in and out of the workplace.

Brandon spent several years in investment banking, small business development, financial planning, and leadership before joining The Dwyer Group®. Now Brandon takes an active role in helping The Dwyer Group and Mr. Appliance find individuals that have the entrepreneurial spirit and passion for achieving their dreams and goals.

When Brandon isn’t helping people through the evaluation process in franchising, he enjoys being with his family. He has a huge passion for the outdoors, and is also involved in church life. One of the greatest accomplishments in Brandon’s life, he says, is being married to his best friend Kristin. Brandon and Kristin have one son, Hunter.

Meet Brandon:

When did you join Mr. Appliance, and what was your background before?

I joined the Mr. Appliance team this year, but I’ve been with The Dwyer Group since 2010. I have also worked in franchise development for the Aire Serv®. Prior to working here, I was an investment banker, and vice president of one of the largest markets in the nation for one of the top four banks in the United States.

In your opinion, what is the #1 obstacle to success for appliance repair businesses in 2013?

The biggest obstacle that I see facing the appliance repair and service industry is a lack of a proven, predictable system for long term success. The pace of change is increasing, and it’s almost impossible for a small business owner to manage marketing complexities like social media, public relations, search engine optimization, etc., while at the same time managing the finances, day to day operations, budgeting, training and everything else an entrepreneur is forced to do in the course of a day.

What qualities do you look for in a potential franchisee?

Entrepreneurial spirit, motivation to grow, and desire to improve are key qualities. We want someone who is goal-oriented and committed to creating a better life and more freedom for themselves, their family, and their employees.

Where do you think the appliance industry is headed in the next few years?

There will be more consolidation to franchising and more focus on developing technology in the next few years. With manufacturers shortening the warranty cycles, and a huge consumer push into quality appliances, there are many opportunities about to reach the growth point on the bell curve if you know how to sell and market into specific segments.

What’s your favorite thing about working with Mr. Appliance?

Hands down, my favorite thing is the people. We have an exceptional team in place in every aspect of Mr. Appliance. What an amazing group of life changers!

What was your very first job?

When I was 15 years old, I went to work for my dad crawling through insulation checking duct work. It was the worst job ever, but it taught me amazing life lessons.

What are your hobbies or passions outside of work?

I love my family: my wife, Kristin, and son, Hunter. I also enjoy fishing, hunting and being involved in our church.

What’s the best advice you’ve ever received?

Wake up like this is how you planned it.

HVAC Franchise Offers Turn-Key Business Model in Growing Sector

Aire Serv Franchisee Steve Barlow

According to AMA Research, a market research company, the future prospects of the domestic heating and cooling market are looking promising with planned government measures such as the Green Deal and the roll-out of smart meters across the United Kingdom. With new environmental legislation and market opportunities in the replacement sector, now could be the perfect time to consider starting a heating, ventilation, air conditioning and refrigeration enterprise.

In fact, one of the United Kingdom’s fastest growing domestic and commercial service providers is Aire Serv®, a franchise company world-renowned for its unparalleled customer service. For many, the Aire Serv franchise has allowed both experienced contractors and Service Professionals with no technical heating and air-conditioning experience to take part in what the industry has to offer. The franchise model allows the business owner to move into the market with minimal start-up time, and the familiar brand name helps establish a customer base.

One of Aire Serv’s top franchisees in the United Kingdom is Stan Barlow. Stan operates an existing commercial contracting business, as well as a Mr. Electric® franchise in Cornwall. Rolling an Aire Serv into the mix allowed the company to diversify into new markets and increase revenue. Steve Barlow is the General Manager of the franchise.

“Down in Cornwall you tend to find the winters very, very busy and then it quiets down in the summer. On the air conditioning side, everyone is down on holiday during the summer and we can stay busy. So we thought if we could streamline the disciplines it would keep our company busy all through the year,” Steve said.

The existing company would often receive inquiries to provide heating and air conditioning services, but before purchasing an Aire Serv, the company would have given that work away.

“Facilities management companies get a lot of the work, because they can come in and do the plumbing, the electric, the gas, the air conditioning. We thought if we could just offer another service as well as offering our electrical services, we could find additional customers on the back of that. It seemed to be a nice fit,” said Steve.

Although the Barlow’s had experience in the contracting business and could have likely started their own organisation from the ground-up, the franchised business opportunity allowed the company to start quickly with a professional image.

“My father comes from a marketing and sales background in London. He felt he would get the same kind of backing from Aire Serv, with the smart uniforms, advertising and the paperwork. We saw the Aire Serv franchise as a way to pick up more domestic clients,” Steve said.

As a company that is committed to its franchisees personal and professional success, Mr. Electric has assisted many in reinvigorating their careers. The company is keen to hear from anyone who wants to learn more about the franchise business opportunity. Special incentives are also given to qualified candidates who have served in the armed services or as a public defender. For more information call 1 (800) 583-2662 or visit

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Know Your Numbers: Planning the Future, Counting the Cost


By: Darlene Vise Sure Start Franchise Consultant, Glass Doctor®

Think about professional sporting teams. They go back to the basics once a year for pre-season training. Why? Coaches know that old adage “practice makes perfect” is incorrect. The correct statement is “perfect practice makes perfect”. That happens by continually going back to the basics.

Whenever a new Glass Doctor franchise gets started it seems there is so much to do. There is. We find, though, that the basics of getting started are often lost with experienced franchisees–as with experienced, independent business owners as well. When this happens, as a Franchise Consultant, I encourage these experienced business owners to assess the foundations of their businesses.

Remember when you started your business?

There are so many things that must be done to get a new business started. At the top of the task list is preparing a budget and a business plan. For Glass Doctor Franchisees, it is the focus of one of the very first meetings with a franchise consultant. Identifying current assets, projecting anticipated sales revenue, listing staffing requirements and, of course, itemizing the expenses necessary to produce that revenue are the future predictions that draw the picture of the business we envision. These are tangible things: the people, the paychecks we will write, the money we will deposit in the bank, the vans, the signs, the furniture, the equipment and supplies. We set goals to acquire these things and achieve the benchmarks that measure them.

Are you still making time to plan?

This planning process is a vital step toward the success of any endeavor, at the beginning and moving forward. Time to plan must be scheduled and given a place of primary importance. Planning, evaluating, making necessary changes and taking action are primary responsibilities for any business owner . . . it’s what leadership is all about. Have you scheduled your “planning” time for this week?

Taking the time to assess your business and plan might also include an evaluation of the intangible, internal things needed to achieve what is envisioned. Often the intangible costs are overlooked, assumed or just plain taken for granted. Improved lifestyle, financial security, a flexible schedule and opportunity to control our own future are usually included in the reasons why to start a business. Taking assessment of things like: the number of hours to be spent at the office or shop (and away from family), the physical stamina needed—changes in lifestyle, health habits, sleep schedule—new skills to be acquired and personal weaknesses to overcome, will broadens one’s perspective to realize that it’s not just a business we are building . . . it’s a life.

Along with the things you want to accomplish and the items you wish to possess, also set goals that describe the person you want to become in the process. Envisioning the results will be the confirmation we need that the investment in our business and ourselves is worth it. Counting the cost ahead of time will prepare us for the commitment it will take to actually do it. Then just do it! After all, “Leadership is defined by action, not position.”

Glass Doctor provides business systems that assists franchisees in obtaining their personal and financial goals and a better quality of life. For more information on Glass Doctor or one of the company’s sister brandsAire Serv®, The Grounds Guys®, Mr. Appliance®, Mr. Electric®, Mr. Rooter®, or Rainbow International®visit

Franchising Myth #2: I Can’t Afford a Franchise

“By the time I pay myself, my technicians and my bills, I don’t have any money left over. Why should I pay a franchisor, when that could be money in my pocket?”

There’s no doubt. A franchise is a large investment, and the model may not be a solution for every business. But, before you say “I can’t afford a franchise…” it might help to take a closer look at what determines the cost of a franchise and why a business owner may choose to  invest in a franchise.

Many business owners, as well as they are doing, find areas of their business that do better than others. If you’re like most business owners we talk to here at The Dwyer Group®, you’re concerned with one or more of the following:

  • A lack of consistent profitable work
  • Cash flow issues
  • Tight profit margins
  • A lack of quality family time

At the end of the day, if the company is not living up to the five purposes of a business—provide income, create a quality lifestyle, build wealth, create equity, eliminate debt—it may be time to look for a boost.

A franchise is just one of many solutions that can assist business owners in developing key areas of their operation.  For example, joining industry associations or hiring a consultant are other options one might consider.Each solution has its pros and cons that need to be evaluated.

“A lot of people say they can’t afford a franchise. What I’ve found is once we drill down and look at the financials, a franchise is a very viable option. Especially with conversion businesses, we can look at how much money you can actually save by being part of a franchise,” said The Grounds Guys® Franchise Developer Jason Jobe.

With a franchise, business owners may be able to take advantage of economies of scale that come along with being part of a national network. At The Dwyer Group, through ProTradeNet®, franchisees enjoy discounts on products and equipment for their business that they could not get on their own. Additionally, franchisees benefit from market research and development that help locations maintain a competitive edge.  This combined with an established business model, tested by hundreds of locations, helps owners maximize their business’ potential.

Minimal Up-front Cost

So even if the concept of a franchise seems reasonable, maybe the $20,000+ fee is hard to swallow? The good thing is, financing is an option.

“There’s not a franchise worth its salt, that is going to allow the business owner to jeopardize himself financially. When a business owner is looking to convert, diversify or start-up we work with the owner to assess how much operating capital is needed,” said Mr. Electric® Franchise Developer Jeremy Hill.

It’s not often a person buys a car, brings all cash and pays in full at the time of purchase. The same is true of a franchise fee. Even though the initial cost to purchase the business model could be in the tens of thousands of dollars, with a 30 percent down payment and a repayment period of five years, purchasing a franchise becomes quite reasonable.

“You have a minimum investment up front, and the payment plan is designed far enough out to allow the franchisee to start cash flowing more quickly, before they have to start worrying about payments. In business cash flow is king, marketing is queen. Franchises are perfectly designed to provide those systems and solutions,” said Hill.

Of course, before making a major decision, thoroughly research the franchise, franchise fees and payment options to see if the investment is right for you.

Be sure to read about the #1 franchising myth. We’ll be continuing the Myths of Franchising series over the next few weeks, subscribe to the Morning Huddle blog to catch the next update.


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Couple Works Smarter with Aire Serv®

ASV-PACES-EditedWhen Eric and Amy Pace were first approached about buying an Aire Serv® franchise they were skeptical. At first, the Paces were wary of how becoming a franchise would impact their family’s small business. However, since acquiring the Aire Serv of Fort Bend name in 2009, Eric and Amy Pace now see their HVAC business in a different light.

“You’ve built this business, you’ve built this baby and you don’t want someone coming in and tearing it apart,” Amy said. “But I think that The Dwyer Group® and Aire Serv teach you how to work smarter. They teach you how to be a business person and how to be proactive and not reactive in your business.”

Based in Houston, Eric and Amy were high school sweethearts. Eric worked for his father’s HVAC business for 18 years before he and Amy decided to start their own HVAC company. When they first started, Amy took customer calls, and Eric was in the field going to job sites.

“Before we started Aire Serv, I was in the office and he was out in the truck on the tools all day, everyday. I think what has happened is that Aire Serv taught us that in order to be a business owner that has to change,” said Amy.

By taking a proactive stance in managing their business, the Paces began to move forward in achieving their goals. They have come a long way with Aire Serv in four years. Today, the Paces operate an HVAC business that employs eight full-time staff with five technicians and three trucks on the road. As their operation has grown, the Paces can have a more balanced lifestyle.

“We recently hired a person to answer phones after hours. Before then I was tied to a phone 24/7. It’s kinda weird to be at home and I can leave my phone somewhere and it’s not a big deal,” said Eric.

Eric and Amy now work in the office together with their desks facing each other. Amy jokes that Eric has time now to take her out to lunch.

Beyond a work life balance, the Paces say the greatest value that Aire Serv has brought to their business is the network of support that an HVAC franchise provides. They attend annual training events, and maintain close contact with their Franchise Consultant.

“There is no reason to reinvent the wheel. It all works, but it takes time,” said Amy. “I think that’s where the help of the Franchise Consultant comes in. They help you figure out what’s going to be your next step.”

The Paces have also found support from other franchisees, as well. The couple says they reach out to other Aire Serv owners and use them as a sounding board for new ideas or for implementing a new system with their staff.

“Sometimes employees will push back when there is change. I will say there is a business just up the road doing the same thing and seeing results. We know it’s proven. We know it’s working everyday,” Eric said.

Amy added, “Normally, A/C guys that own companies don’t talk to each other and they don’t help each other. But the beauty about Aire Serv is, yes, there are other Aire Servs around here, but we aren’t competitors. We’re all in it together. That has been our greatest value, the camaraderie and being able to bounce ideas off each other.”

Eric and Amy Pace have been with Aire Serv since 2009. The pair has three teenage boys who all have a role in the family business. The Paces are also leaders actively involved in their community. For nine years, Eric has been a Scout Master for Boy Scouts of America. The family is also actively involved with their church.


Mother, Daughter Aire Serv® Team Learns From Each Other


Carie (front left), Londa (front middle), and Roger (front right) pictured with the Aire Serv team in Merced, Calif.

Londa and her oldest daughter Carie didn’t plan on working together in the family business. In fact, Carie had a 17-year career working outside the HVAC industry, but when the heating and air conditioning company needed a manager for its second location, Carie saw it as an opportunity to be closer to her parents.

Working together in the business has given Carie and Londa a new perspective on their relationship. They learn from each other and have forged a deep feeling of mutual respect for the role each of them plays.

“When she goes out she can represent herself, she can represent the business and she can represent the family. She communicates very well. I didn’t realize that growing up or working elsewhere. I have to work on that. I don’t know if it comes naturally for her, but it appears that it does!” Carie said.

Londa has also learned from her daughter and recognizes what Carie has brought to their family business.

“Carie has a real knack in dealing with people and a real heart for people. Almost too much so! She cares about whether they are uncomfortable. For example, if she hears of an elderly person that is without heat, she will make sure that portable heaters are taken over there,” said Londa. “I think being older, I am a little more impatient. But what she does really pays off. We hear it back from the customer—how much they appreciate the service. They’ll sing her praises.”

Communication Is Key

As mother and daughter team, Londa and Carie look out for each other. They know each other so well that they can easily tell when the other is having a bad day, is overloaded or isn’t feeling well. They work together to share responsibilities.

“We’ve been around each other enough to know when to say, ‘You don’t feel good today, do you?’ and we are able to say that. We can be considerate of each other in that way,” said Carie.

Both Londa and Carie agree that their family bond has positively impacted their business as a whole.

“There are moments of tension, but there is also an understanding that is very deep, and that carries over to the people who work here. The communication is good,” Londa said. “It works very well. We have two other people in the office and it’s the same with them.”

For some, working with family members can be tough. If a slightly stressful moments between the two, they communicate by asking clarifying questions, and Londa treats her daughter as she would any other staff member.

“Sure in our business there can be a lot of tension, something didn’t get done right, someone hasn’t paid us; we would like to have everything running smoothly. But I think we make a great team for working through things,” Londa said.

Each Aire Serv location has a unique story, as all Aire Serv franchises are independently owned and operated. To learn more about turning your HVAC business into an Aire Serv, check out or leave us a comment using the form in the right column of this page.

How to be an Epic Boss: Dina Dwyer-Owens OffersTips for Being an Epic Boss

Undercover Boss Finale

Dina Dwyer-Owens to appear in season finale of Undercover Boss on Friday, May 17th 8/7c

In 2012, Dina Dwyer-Owens, Chairwoman and CEO of the Dwyer Group®, donned a cap, a wig, and a set of pearls to go undercover in her very own company. Faith Brown, Dina’s undercover alias, was an ordinary office assistant who was ready to trade-in her desk for a drill to get hands-on experience as a technician. As Dina received hands-on training in four different branches of her franchise, she not only received valuable insight into the front-line operations of her company, but also met some of the extraordinary people who make The Dwyer Group a leader in the service industry.

Deeply dedicated to her employees, her father’s vision, and a strong advocate for the company’s Code of Values®, Dina continuously demonstrates the qualities of an “epic boss” even after her experiences on the original episode. As such, Dina is scheduled to appear on a special episode of “Undercover Boss: Epic Bosses” airing nationally at 8 p.m. EST, Friday, May 17 on CBS.

Be sure to tune in with Dina as she reflects on the impact of her experiences as Faith Brown, and how The Dwyer Group has grown since last year. In the meantime, Dina shares her wisdom and experience for being an epic boss.

“The best tips I have for being a great boss is to focus on the 3 things that help a boss be great,” says Dina.

  1. Be your Best Authentic Self- in my case it’s living my faith and leading the company by living R.I.C.H.:
  • Respect
  • Integrity
  • Customer focus
  • Having fun in the process
  1. Surround yourself with a great team, both professionally and personally.
  2. Have clear systems for success and train to those systems.

To learn how to apply systems for success, recruit a strong team, and implement the Code of Values® into your current business visit or call 1 (866) 656-1504 for more information.

Amidst High Unemployment Rates, Veterans Stand Tall in Franchising

This Veterans Day, we at The Dwyer Group are choosing to celebrate new hope for returning veterans amidst discouraging veteran unemployment numbers, particularly young and female populations. Rather than focus on the negative, we’re proud to join with the International Franchise Association and fellow member companies in recognizing veteran success stories– bold men and women who have been able to find business opportunities, franchise opportunities, and new careers in the face of obstacles, economic or otherwise.

Rowley Mayo, Mr. Appliance owner in Twin Cities area of Minneapolis, is one such individual. After serving in the Marine Corps from 1970 to 1974, Mayo entered into a corporate career as an executive in finance and IT. However, in the August of 2009, like many other Americans he found that his position had been eliminated. Late in his career, wtih lots of experience and higher salary requirements, he knew that it would be difficult to find a comparable position, so he decided to open a business. Read more

10 Tips to Get Your Home Holiday Season Ready

Follow these tips to make sure your holiday season goes off without a hitch.

Holiday season is right around the corner, and it’s time to start preparing for the upcoming hectic months. As frenzied as they may be, this is a rare time when friends and family and can all get together in one place. Before you sit down for some quality family time, do know if your home is as ready as you are for the holidays?

It is never too early to begin preparations for possible house guests. Aside from the normal end-of-the- year cleaning and decking the halls with lights and festive trinkets, there are several things that you can do to make sure that your holiday plans go off without a hitch.

Read more

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